Barry Trexler
Barry Trexler
Senior Vice President of Sales and Marketing
ChaseHealthAdvance
Philadelphia, PA
Barry Trexler is Senior Vice President of Sales and Marketing for ChaseHealthAdvance. He is a published business author and he has spoken in over 100 forums such as sales meetings, study clubs and industry conferences. Barry received his undergraduate at the nationally ranked J. Mack Robinson College of Business at Georgia State University and received his MBA with an emphasis in marketing at the Graziadio School of Business and Management at Pepperdine University.
What you will learn:
- Strategies on positioning yourself in your market with best practice SEO techniques
- Techniques on gaining popularity with social media
- Processes to properly set up Facebook and Twitter pages
- Systems to implement video strategy, patient education and animations
- Web analytics using Google Analytics
- Standards in lead tracking and analysis measurement
- Methods for lead tracking and CRM usage
- Internet business development strategies
- Interpreting link value and comprehending the facets of link building mix
- Best practices for paid search
- Understanding local search and Google maps
- Tools for navigating competitive marketplaces
- iPad implementation tactics for your practice
- Benefits of online magazines
- Content development concepts for organic and social search
